• How to Work in Marketing Without Any Marketing Tools

    Difficult but Achievable

    money social media

    In the ever-evolving landscape of digital marketing, it might seem counterintuitive to work in the field without an arsenal of cutting-edge tools and software at your disposal. After all, marketers often rely on various tools for analytics, automation, social media management, SEO, and more. However, it’s entirely possible to thrive in marketing without these tools, […]

  • The Importance of Marketing as an Expense in the Income Statement

    to Enhance Net Profit

    strategy and finance

    Marketing is an integral component of any successful business strategy. It plays a crucial role in promoting products or services, creating brand awareness, and attracting customers. While some may view marketing as an expense on the income statement, it is essential to recognize its potential in enhancing net profit. This article delves into the significance […]

  • What is Tesla Business Model?

    How Tesla Makes Money

    What is inbound marketing?

    Tesla, although it is not the pioneer of the EV industry, has got the capabilities to operate in the industry related to integrating different consumers’ needs in one vehicle, and around the vehicle. Also, the company has been able to have a clear corporate strategy, understanding which markets to enter, operating in different sectors, not […]

  • Developing a Killer Marketing Strategy

    A Comprehensive Guide

    How Digital Marketing Changed the World

    Marketing is an essential component of any business. It helps businesses create brand awareness, generate leads, boost sales, and stay competitive in their industry. However, creating a successful marketing strategy requires careful planning and execution. In this article, we will discuss the steps that you can follow to create a killer marketing strategy. Step 1: […]

  • Business Analytics for Marketing

    What Can You Do?

    email marketing tips

    In the world of marketing, the use of data and analytics has been gaining traction in recent years. The practice of business analytics is one such field that is making waves in the industry. It involves the use of statistical and quantitative analysis to identify patterns, trends, and insights in data that can be used […]

  • What Can You Do with a Marketing Title?

    Start Considering It

    marketing roles

    Do you have a degree covering a range of businesses? Did you study or are you studying social sciences, finance, communications, digital technologies, leadership? You got your title or certification but you are not sure how your career is going to benefit by that. If you think you want to go for marketing, you might […]